PWCF is a not-for-profit, charitable organization dedicated to cancer prevention, education, and research sponsorship. We advocate cancer prevention primarily through proper diet, exercise, medical screening, and a nonsmoking lifestyle. In our first twelve years, PWCF reached 100 million U.S. households with its cancer education message. We d like to double this number by the year 2002 -- via the Internet, additional university interaction, and continued sponsorship of cancer awareness activities.